Entries by David Ratcliffe, President

About the Author

David Ratcliffe, President

President, Pink Elephant

As a prolific blogger, industry commentator and speaker, David offers insightful and practical solutions to real-life issues in the areas of IT leadership and ITSM. He’s quoted as saying “There’s so much theory and dogma about – it’s almost suffocating! I can promise everything you hear from me will be real-life, practical and relevant!”

Integrated Service Management

David Ratcliffe, President | July 20, 2017

5 years ago we launched the “Leadership Forum” in Scottsdale, AZ in August. This year we’re switching things up a bit because of the need to address “Integrated Service Management” through the emerging practices of Agile, Lean & DevOps.

Do You Work At A Service Desk?

If your answer is "Yes!" - then please try to time on Wednesday this week to tune in to the latest FREE online conference - "PinkCONNECT: The Service Desk Is Not Dead Yet!"

Why Do We Need A Roadmap? Can’t We Just Use GPS?

David Ratcliffe, President | June 22, 2017 Events Practices

A roadmap shows you how to get to a destination. It also often shows different alternate routes you might want to consider based upon how much time you have, or what you might want to avoid along the way (obstacles, such as tolls, highways, etc). The Lean Service...

21 & Still Counting!

David Ratcliffe, President | February 7, 2017

Heading off to Las Vegas for the 21st Annual ITSM Conference & Exhibition - or Pink17 as we like to call it.

5th IT Service Management Leadership Forum

David Ratcliffe, President | June 29, 2016

Dynamic keynotes plus 4 power-packed tracks of specialist sessions from your favourite Pinkers and our most valued industry experts. Yes - another must attend August event, the 5th Annual IT Service Management Leadership Forum!